08 Jan

Posted at 00:45h in Corporate by
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One of Moth to Flame’s favorite things to do is help other startups and small businesses raise money through crowdfunding. Crowdfunding is a powerful tool to connect directly with your market and develop relationships at the early stages of an idea or product. Below are a few successful crowdfunding campaigns we've helped businesses with. Modern Fuel Mechanical Pencil Modern Fuel raised over $200K with Moth to Flame Partake Foods Partake Foods raised over $30K with Moth to Flame Freeloader Freeloader raised over $30K with Moth to Flame and went on to be featured on ABC's hit show, "Shark Tank" Free...

15 Nov

Posted at 05:16h in Corporate, Crowdfunding by
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Discovering Your Company's Voice One of the greatest joys I find is helping a startup company discover their voice. My background is in marketing. I love taking a client step by step through the process of identifying their target audience, the psychology and buying behaviors of that target market and cater a video that best speaks to that audience.   Biggest Mistake Your Company Can Make Many companies make the mistake of hiring a production company only for their production talents. A beautiful looking video will only go so far, compared to a video that combines production quality, a strong...

27 Oct

Posted at 11:00h in Commercials by
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When Richard Brown from the Global Heartbeater Project approached Moth to Flame about developing a corporate video marketing strategy for a new invention called The SuperTrike, we were excited to be a part of it. Working with a new startup that is keen on building a solid video marketing strategy is quite rare because video production tends to take up quite a bit of resources and time that startups usually cannot budget for. Richard, however, is an innovator and he knew first hand that video marketing could help sp

02 Feb

Posted at 10:00h in Commercials, Corporate, Crowdfunding by
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Moth to Flame makes a lot of crowdfunding campaigns for startups. It is fun to be able to think outside of the box and figure out what is the best way to get at people’s hearts and most importantly, their purse strings. What makes us different from all other production companies is that we don’t simply make whatever video a client wants. We make sure that it coordinates with their overall strategy. We even provide consulting services for the running of the campaign itself, for example marketing ideas, marketing strategy, and overall campaign design. In fact, we ran our own…

29 Jan

Posted at 10:00h in Commercials, Crowdfunding by
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One of Moth to Flame’s favorite things to do is create content for startups. Why? When you are a startup, most companies want to stand out and be different. That is exactly what we strive to do at Moth to Flame, be raw, unique, and edgy. The most common request we get from our startup clients, in regards to their crowdfunding campaign or commercial is… we want to go viral. We have helped many Austin companies raise over $200K worth of funding. Some products are definitely challenging, but we are not afraid to make fun of ourselves. Some of our…

06 Jan

Posted at 10:00h in Corporate, Crowdfunding by
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On the set of the Blackbox Trainer Crowdfunding video The shoot for the Blackbox Trainer app went quite smoothly compared to previous shoots I’d been involved with in the past. We had everything pretty much set up before any of the talent had showed up, and the shot list all planned out from beginning to end. Once we got everything set up, Christine and myself went about making sure I could pull her around while she worked the camera on the dolly, while Kellie Penna went about contacting the talent and Kenny Horton went about learning how to run the…