Great Commercial = Strong Story with Unique Voice We love commercials, branding videos, and marketing media with strong stories – stories that celebrate a company’s unique voice and culture. Too often do we see videos by companies trying to be what they are not because they think it is what people expect of them. Our company has made plenty of those videos unfortunately (gotta pay the bills!). We understand that making a video can be a large investment for a company and so it is difficult to take risks. But, choosing to only do what has worked for other companies in...

One of my goals in life is to direct a Nike commercial. I love the desaturated color correction, the lighting and the fast cuts that are typical of some Nike commercials. When I had the opportunity to film the Fahrenheit Nutrition video, I was ecstatic to be able to put some of my creativity to the test. This is what we came up with.   The athletes definitely made us look good, Will Molina the director of photography did wonders, and we even had original music by Richard Evans of The Guild.  

Extreme discipline, exercise, diet, and Fahrenheit Nutrition products helps to build Spartan men and women. Moth to Flame worked with an incredible team of athletes from Austin, Texas to bring you Fahrenheit Nutrition’s debut commercial. Coming Soon. First of all, I owe this shoot to my good friend Daran Herrman from www.coloredlion.com. Without his faith in my skills, I would not have gotten this job, which quite frankly will be a milestone in both of our careers. Words cannot describe how awesome and epic the footage from this shoot will be. We had the opportunity to work together with many…