17 Sep

Posted at 09:13h in Uncategorized by
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When starting off with any new idea or venture, one feels a mixture of emotions, both excitement and fear. Both of these emotions can drive us closer or further away from our goals. Too much excitement and we forget to slow down and build a strong foundation for our dreams. Too much fear and we tend to doubt our own abilities.   People often ask me what it takes to start a company like Moth to Flame. My answer is always, I have no clue, I just did it. Sometimes we must learn to accept that the future does not…

04 Sep

Posted at 11:50h in Uncategorized by
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I love directing music videos because it combines two of my great loves, filmmaking and music. For me, not having to deal with sound design is definitely one of the biggest perks. I leave THAT to the pros. Instead, I get to spend copious amounts of time listening to the music and dreaming.   I try to feel and understand what the artist wants to accomplish with the music. I think about questions to ask, such as “what happened when you wrote this song” or “why did you write this song?” Different colors float around in my head or I…

20 Aug

Posted at 13:55h in Commercials, Crowdfunding by
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Having produced several successful Kickstarter campaigns, and by successful I mean Kickstarters that reached their funding goals, many people have asked me what it takes to have a good Kickstarter video. Here are my thoughts.     Making a good kickstarter video and campaign requires more than just a good camera. It takes a lot of planning, structuring, and good business sense. In my opinion, having no video is better than having a video if a company is unwilling or unable to spend the investment on quality. Why?   Often times, a Kickstarter video is a company’s first impression to…

13 Aug

Posted at 09:08h in Uncategorized by
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Pain. It is an artist’s muse. Though we hate what it is does to our physical being, loss of appetite, sleep, and the list goes on, a small part of us cannot help be fascinated by it because of the kind of work we are able to produce.   Artists thrive and feed off of emotional energy. Sadness, for me, is the most powerful emotion of all and as a result of dealing with it, I find myself creating my best art. I joke with my friends that I can only paint when I am in the extreme depths of…