There’s a lot of sun this time of year and with pool parties, party barges, and summer events galore, wouldn’t you want a company giveaway that’s a little “shady”?   Startups around Austin are always trying to give away cool prizes at their events, and with the temperatures rising and the sun being out all hours of the day, what better way to keep your eyes cool with a fresh pair of rubber sunglasses?   Moth to Flame works tirelessly around Austin to promote anything from bands, to companies like Uberpong and Beatbox Beverages who have had successful crowdfunding campaigns,...

Having produced several successful Kickstarter campaigns, and by successful I mean Kickstarters that reached their funding goals, many people have asked me what it takes to have a good Kickstarter video. Here are my thoughts.     Making a good kickstarter video and campaign requires more than just a good camera. It takes a lot of planning, structuring, and good business sense. In my opinion, having no video is better than having a video if a company is unwilling or unable to spend the investment on quality. Why?   Often times, a Kickstarter video is a company’s first impression to…