17 Nov Commercial Video Companies Aren’t Telling You This!
Great Commercial = Strong Story with Unique Voice We love commercials, branding videos, and marketing media with strong stories – stories that celebrate a company’s unique voice and culture. Too often do we see videos by companies trying to be what they are not because they think it is what people expect of them. Our company has made plenty of those videos unfortunately (gotta pay the bills!). We understand that making a video can be a large investment for a company and so it is difficult to take risks. But, choosing to only do what has worked for other companies in...
15 Nov Crowdfunding – Running a Successful Campaign
Discovering Your Company's Voice One of the greatest joys I find is helping a startup company discover their voice. My background is in marketing. I love taking a client step by step through the process of identifying their target audience, the psychology and buying behaviors of that target market and cater a video that best speaks to that audience. Biggest Mistake Your Company Can Make Many companies make the mistake of hiring a production company only for their production talents. A beautiful looking video will only go so far, compared to a video that combines production quality, a strong...
27 Jun Austin Production Companies: Moth to Flame Scoop
Favorite Austin Production Companies At Moth to Flame, we enjoy following multiple Austin production companies. Some of our favorites belong to personal friends and filmmakers that we have had the honor of working with. In our opinion, the best Austin production companies display the following characteristics: Film content that is high in quality Film content with original and innovative concepts and ideas Film content that tells a story in an effective and memorable way Our favorite Austin production companies include: Onion Creek Productions Escape Plan Films Golden Arm Benefits of being an Austin Production Company Location: Austin, Texas Unlike production...
27 Aug Filming at Hewlett-Packard (HP)
This past weekend was filled with craziness. We had two big client sets happening on the same day. The following day, some of our team packed our bags and went off to Houston to film a short film, “Blind Date Rules.” More details about that later. We had the opportunity to work with Hewlett Packard and the Lean Six Sigma training team. The team approached us with a task to create a period piece based on their lead character Nick Ziesler. The goal was to show how Nick moved from period to period. Previously, the internal industrial video team had…
18 Jun Places Entrepreneurs Like to Frequent in Austin
Moth to Flame and Austin Phoenix went to 8 locations throughout Austin, per the suggestions of some entrepreneurs. We wanted to see where startups like to frequent. This is what we came up with!
08 May A Bird’s Nest Poster
The idea to reality of A Bird’s Nest has been a whirlwind. It took one short story, by Eric Hwang, written almost a decade ago and the right lead, Deke Garner, to spark the inspiration for this short film. The screenplay, adapted by Christine Chen, will be shot in Shreveport, Louisiana, May 28-30, 2014. More updates to come. Here is our first official poster designed by Alicia Marshall.
28 Feb Countdown To 2014 Oscars!
So this Sunday is the Oscars, now to most people it’s a time to look at celebrities on E! and talk about what they are wearing and who showed up with who. Not many though actually watch the entire telecast, I can count maybe a handful of people that I personally know that actually watch the Oscars. Each year I plan my day around watching the Oscars, I will cancel meetings, and reschedule things so I can be at home to watch. Now you may ask when did this start and why? Well simply put I love films, I…
26 Feb Moth to Flame presents Austin Phoenix
Moth to Flame enjoys working with Austin Phoenix because not only is it a startup itself, but also it is a magazine and online platform for other startups in Austin, Texas. To promote the launch of Funemployment, our feature film about the Austin startup culture, we have partnered up with the Austin Phoenix to showcase several issues about startup life. Our first issue about co-working spaces in Austin will be out in a week. If you watch the trailer, you'll even notice that we filmed at an event sponsored by Austin Phoenix! Founder Kelly Holt, tells us a little bit...